Since 2009, the iFIT Foundation has been meeting essential needs and helping those in need through their passionate volunteers. They donate items for sale during seasonal events with proceeds benefiting local schools & nonprofits - ensuring no youth goes without necessities necessary for success. Additionally, they are dedicated to aiding individuals facing any temporary hardship, from contributing money directly towards important causes within their communities, such as non-profits, or supporting educational initiatives like school supplies!
Stemming from a desire to respect tradition and honor nostalgia, we preserved the beloved dove symbol in our iFIT Foundation transition. We gave it an extra zing of modernity with new colors added for crispness and vibrancy - but that wasn't all! After closely inspecting what was there before us, pieces of the dove were missing from this cherished icon. Hence, we finished the puzzle by filling out those areas- after all, incomplete symbols won't do when you're representing something as crucial as foundations such as ours!
After wrapping up the dove symbol, we also developed the iFIT Foundation brand extension. The foundation contributes to local organizations, assists schools, provides essentials for children in need, and supports community non-profits. To develop a system with tons of flexibility to morph to meet any event.
No matter the project size, there is always a team behind the overall success or failure of the project.This team was made up of the following;
• Dave Isleib :: Senior Brand Designer
• Colby K. Anderson :: Director of iFIT Branding